Reviews have an immense impact on your online reputation and a knock-on effect on booking rates. According to recent...
How To Protect Your Reputation Online
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Online Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
New Research Into Travel Reviews: Spotting Fakes and Making Decisions Online
How much value do your guests place on the opinions of others online? Have they lost trust in review sites or do they...
3 Ways To Humanise Your Social Media Presence and Build Stronger Guest Relationships Online
Social media has broken down the barriers between hotels and their guests, allowing properties of all sizes to engage...
3 Tools To Help You Find Out Who’s Talking About Your Property Online
Where once, someone might share a positive customer service experience over a chat and a coffee with a few friends,...
Crackdown on Fake Online Reviews
Fake online hotel reviews have been around as long as the web itself, fuelled by unscrupulous marketers seeking to...