by etodadmin | Mar 5, 2014 | Social Media
Images generate more engagement across social networks than any other kind of content, which means if you’re not already posting pics that resonate with your guests on a regular basis, you’re missing out on a ton of shares, likes and website traffic. So...
by etodadmin | Mar 5, 2014 | Social Media
As an online marketer, the people that actively engage with your message and spread it on to their wider social community are your biggest asset. Perhaps more than any other social platform, Google+ makes it easy to reach out to these brand evangelists and take their...
by etodadmin | Feb 26, 2014 | Social Media
You probably know by now that an effective, well maintained social media presence can boost your property’s SEO efforts, but chances are you may not have thought about things from the other angle. In other words, have you stopped to think how you can also use...
by etodadmin | Feb 5, 2014 | Social Media
How much does your social media community really like you? Facebook’s Insight platform for businesses can help you find out. The feature offers a range of data that can help you assess the likeability of your property’s brand so you can plan ways to...
by etodadmin | Feb 4, 2014 | Social Media
What do hotels and resorts need to do to get the best results on Facebook? New research from Inside Facebook offers a couple of interesting insights. The study looked at the Facebook campaigns of over 2000 holiday properties, encompassing a total of 114,...
by etodadmin | Dec 17, 2013 | Social Media
The most successful businesses on Twitter do much more than simply spam their followers about how great they are. They use the platform to listen to their customers, check up on the competition and engage in helpful and meaningful conversations that demonstrate their...
