by etodadmin | Apr 29, 2014 | Social Media
In an ideal world, all your fans and followers on social media would head straight to your resort’s website to find out more about your property, sign up to your mailing list and get ready to book. In reality, most of them need a gentle push. These 3 tips will...
by etodadmin | Apr 16, 2014 | Social Media
Social media is constantly evolving, and as we all strive to keep pace, it’s inevitable that a few mistakes get made along the way. With this in mind, here are five big social media blunders you might be guilty of, and how to avoid making them again....
by etodadmin | Apr 7, 2014 | Social Media
The world of social media is constantly evolving, and most of us are just trying to keep pace with a steady stream of fresh content to engage our fans. But although focusing on the message is vital to audience engagement rates, it’s also important to set aside...
by etodadmin | Mar 19, 2014 | Social Media
Social media has broken down the barriers between hotels and their guests, allowing properties of all sizes to engage with their audience in a way that is less corporate, more human and more engaging. Whatever your platform(s) of choice, succeeding in the social web...
by etodadmin | Mar 19, 2014 | Social Media
Where once, someone might share a positive customer service experience over a chat and a coffee with a few friends, people are now taking to social media in their droves to share photos, write reviews and publish their personal experiences with an audience potentially...
by etodadmin | Mar 12, 2014 | Social Media
You know you need to post to your property’s social media accounts regularly to keep your audience engaged, but how often is enough? Is there such as thing as too often? And what’s the best time of day to post for maximum results? There has been a lot...