by etodadmin | Apr 6, 2021 | Social Media
If your hotel or resort isn’t on Instagram, it’s time to take that step. And if it is, there may be a few ways that you’re not getting the most out of its marketing power. Instagram is one of the biggest social media marketing platforms going, and it...
by etodadmin | Feb 12, 2020 | Social Media
Customers don’t always directly trust brands or marketers, but they do trust other customers, and that’s why user-generated content is the next best leap in your marketing strategy if you’re not already reaping the benefits it offers in...
by etodadmin | Jan 9, 2020 | Social Media
Instagram isn’t just an online fad or photo-sharing site; the Facebook-owned social networking platform with more than one-billion monthly users has produced businesses and entrepreneurs in terms of social media influence; boosting brand image and promoting...
by etodadmin | Oct 22, 2019 | Social Media
Since the end of September, Facebook in Australia has seen a notable adjustment in which the number of likes, reaction emojis and video views is hidden from the public – only visible now by the original poster of the content. You may have noticed this already...
by etodadmin | Jul 9, 2019 | Social Media
In the fast-developing world of digital marketing and mobile technology, have you asked yourself how much of your online content is reaching smartphone users? It’s crucial that your hotel’s website should be approached with responsive web design in mind,...
by etodadmin | Dec 7, 2018 | Social Media
At the start of the year, Facebook switched up its news feed algorithm to give priority to content from users’ friends and family over posts from brands and businesses. Frustratingly for marketers, this made it more difficult than ever to maximise organic reach...