by etodadmin | Feb 7, 2022 | Search Engine Marketing
A lot has changed in the digital marketing space in the last year. Updates to social media platforms and advertising, new media platforms becoming increasingly popular, and changes in how online users behave and engage, are just the tip of the iceberg. With exciting...
by etodadmin | Jan 8, 2022 | Search Engine Marketing
What is SEO Search engine optimisation or SEO is the process of looking at your hotel website, and seeing what can be improved, changed, or added so that it is more likely to appear in the top results in a search engine. Whether the user is searching on Google, Bing,...
by etodadmin | Sep 3, 2021 | Search Engine Marketing
When you search Google for hotels in your location, is your hotel one of the first results to appear? If it isn’t, chances are your hotel website needs SEO. SEO, which stands for search engine optimisation, is the key to climbing up the search engine results...
by etodadmin | Jun 17, 2020 | Search Engine Marketing
As restrictions ease and the general excitement of travelling again increases, making sure that your hotel and resort has a solid SEO strategy in place is more important than ever – especially if you’re looking to get an edge over your competitors as...
by etodadmin | Mar 14, 2019 | Search Engine Marketing
How’s your hotel’s SEO campaign shaping up in 2019? As we move into the third month of the year (already!) it’s time to recap the big search trends marketers are using to reach their audiences online and the new direction search is moving in. 1....
by etodadmin | Nov 21, 2018 | Search Engine Marketing
With just 6 weeks of 2018 remaining, it’s definitely not too early to start looking ahead to the next year in marketing and the tactics you’ll be using to rank highly in the search results pages and maximise traffic to your hotel’s website in the...