by etodadmin | Feb 26, 2020 | Hotel Marketing
Millennials, accepted as those born in the ‘80s and early ‘90s, have defined a new way of living; shaping trends, interests and consumer products for peers, brands and Generation Z while existing at the forefront of a fast-paced digital age led by the...
by etodadmin | Feb 12, 2020 | Social Media
Customers don’t always directly trust brands or marketers, but they do trust other customers, and that’s why user-generated content is the next best leap in your marketing strategy if you’re not already reaping the benefits it offers in...
by etodadmin | Jan 29, 2020 | Hotel Marketing
In little over 10 years, Airbnb has become a multibillion-dollar player in the online travel market, swaying travellers and holidaymakers in its favour with affordable short and long-term accommodation options and an overall unique experience that hotels and resorts...
by etodadmin | Jan 9, 2020 | Social Media
Instagram isn’t just an online fad or photo-sharing site; the Facebook-owned social networking platform with more than one-billion monthly users has produced businesses and entrepreneurs in terms of social media influence; boosting brand image and promoting...
by etodadmin | Dec 30, 2019 | Hotel Marketing
In our first blog, Managing Hotel Reviews Part I – Make Guest Experience Your Top Priority in 2020, we detailed the importance of providing the best possible guest experience to generate perfect online reviews. Of course, negative feedback is unavoidable, and...
