by etodadmin | Feb 16, 2018 | Search Engine Marketing
We’re all familiar with the stats by now: 75% of Google users won’t bother to scroll past the first page of the SERPs, securing that elusive number one ranking spot will get you almost 33% of the clicks. Basically, getting to the first page of search...
by etodadmin | Feb 9, 2018 | Social Media
It’s getting more and more difficult for businesses to get their social content seen by the right audience on Facebook. Brands invest time and resources in creating great posts and building a fan base, but shockingly, as much as 90% of these carefully crafted...
by etodadmin | Feb 2, 2018 | Email Marketing
2017 was another important year for email marketing. Despite the rise of social media, email remains the preferred choice for brand contact for 72% of consumers, according to Litmus’ State of Email study. But email, just like every other kind of marketing, is...
by etodadmin | Feb 1, 2018 | Search Engine Marketing
Google is getting more and more sophisticated when it comes to differentiating between high and low quality content. Traditional SEO tactics such as link building have been replaced with an emphasis on creating the best possible user experience, and video content has...
by etodadmin | Dec 22, 2017 | Social Media
2017 has been another huge year for social media. Twitter boosted its character limit, live video streams are everywhere and Snapchat’s popularity shows no signs of waning. With just over a week of the year left, your thoughts may already have turned to your...
