by etodadmin | Jun 28, 2016 | Social Media
Do you want to expand your hotel’s social reach? Then you need to drive more shares. Generating lots of shares is key to building your brand, driving engagement and making sure your content gets discovered by the widest possible audience. By fine-tuning the way...
by etodadmin | Jun 24, 2016 | Search Engine Marketing
SEO is constantly evolving. New Google algorithms, insights and best practices emerge on a regular basis and it’s essential to keep on top of these changes if you want to beat your competition and get found in the search results by your guests. Here are 4...
by etodadmin | Jun 22, 2016 | Hotel Marketing
Hoteliers spend millions of dollars each year on digital marketing campaigns designed to drive more online bookings. But even with this investment, 81% of travel planners will leave a website before finalising their booking, according to recent research from...
by etodadmin | Jun 17, 2016 | Social Media
What’s the first thing people look at when they arrive on your hotel’s Facebook page? You got it – it’s your Facebook cover photo. Since it's probably the most noticeable part of your page, it’s essential that your cover photo is...
by etodadmin | Jun 15, 2016 | Content Marketing
Content marketing can be time consuming, but it doesn’t have to be a chore. From email marketing tips to boosting your blog and optimising your website content, these 5 simple hacks will help save time, boost your productivity and drive results. 1. Optimise Your...
