by etodadmin | Aug 25, 2015 | Social Media
Are you trying to boost your hotel’s Facebook engagement rates? If so, you’ll need to get familiar with Facebook Audience Insights. The tool offers a treasure trove of demographic information and other data which will help you tailor your content for your...
by etodadmin | Aug 19, 2015 | eTourism Online
eTourism has released a new update to our market leading reservations software eTourism Online. We have built a “Closed to Arrival” (CTA) and a “Closed to Departure” (CTD) functionality to enable managers to administer their inventory and...
by etodadmin | Aug 17, 2015 | Hotel Marketing
Last month Facebook made some adjustments to the way they calculate cost-per-click (CPC) on their ad platform. Following the changes, the social media company will no longer include all click actions such as likes, comments and shares in its CPC calculation, focusing...