by etodadmin | Feb 10, 2015 | Hotel Marketing
Valentine’s Day happens this weekend, and according to some experts, the emotionally-charged occasion is second only to Christmas when it comes to consumer spending. If you haven’t yet started planning how to capitalise on this year’s event,...
by etodadmin | Feb 3, 2015 | Email Marketing
Email marketing is one of the best ways to connect with your guests, drive traffic to your website and generate bookings. It also offers the best ROI of all the digital channels, making a creative, ongoing email campaign a necessity for any business that wants to...
by etodadmin | Feb 3, 2015 | Social Media
While likes and comments on your Facebook page are good for your engagement rates and visibility, if you really want to increase your reach on the world’s most used social network, its shares you need to chase. The platform’s algorithm gives more weighting...
