by etodadmin | Mar 19, 2014 | Social Media
Social media has broken down the barriers between hotels and their guests, allowing properties of all sizes to engage with their audience in a way that is less corporate, more human and more engaging. Whatever your platform(s) of choice, succeeding in the social web...
by etodadmin | Mar 19, 2014 | Social Media
Where once, someone might share a positive customer service experience over a chat and a coffee with a few friends, people are now taking to social media in their droves to share photos, write reviews and publish their personal experiences with an audience potentially...
by etodadmin | Mar 13, 2014 | Industry News
Noticed anything different about the Google search results lately? In the last few days the search company has begun rolling out a new design which changes the way organic search results and ads are displayed to desktop users. Following similar changes Google made to...
by etodadmin | Mar 12, 2014 | Social Media
You know you need to post to your property’s social media accounts regularly to keep your audience engaged, but how often is enough? Is there such as thing as too often? And what’s the best time of day to post for maximum results? There has been a lot...
by etodadmin | Mar 12, 2014 | Content Marketing
As you know, your resort’s blog is one of your most valuable assets when it comes to climbing the search rankings, driving traffic to your website, engaging your audience and increasing bookings. Naturally, you want your blog to perform even better, but without...