by etodadmin | Nov 27, 2013 | Social Media
Christmas is just around the corner, and as people begin to decorate their homes for the season, it’s time to think about how you can change up your resort’s Facebook strategy to promote engagement and spread some festive spirit. Here are four simple ideas...
by etodadmin | Nov 27, 2013 | Industry News
TripAdvisor recently announced that content from its vast portfolio of hotel reviews will now appear in the Bing search results pages. Bing will reportedly now serve up property reviews, ratings and photos, as well as TripAdvisor’s price comparison tool...
by etodadmin | Nov 26, 2013 | Social Media
Once upon a time, travel enthusiasts planned their adventures by sticking pins in a wall map. Now, thanks to image-based social media platform Pinterest, they have a convenient, visually appealing ‘virtual pinboard’ to share their holiday plans and dreams...
by etodadmin | Nov 21, 2013 | Hotel Marketing
Want to know what the online travel marketing industry has in store for 2014? Here are three key trends we think you should look out for… Mobile Travel At the end of last year, Google Travel estimated that around a quarter of all search engine queries related...
by etodadmin | Nov 20, 2013 | Search Engine Marketing
Great SEO isn’t just about ranking highly for those carefully chosen keywords and phrases anymore. It’s about making sure you have the right content and technical strategies in place to get taken seriously by Google and get in front of as many of your...