by etodadmin | Feb 28, 2012 | Mobile
After years of speculation about when and how mobile would impact travel, the mobile platform is now influencing every stage of the travel life cycle. Mobile is truly a global phenomenon: Smartphone usage now exceeds 50% in the U.S. and Europe, with adoption...
by etodadmin | Feb 15, 2012 | Social Media
Google have recently introduced “Search Plus Your World,” a new personalised search results page that incorporates social content from your Google Plus network with standard search results. The new layout displays results which have been recommended or...
by etodadmin | Feb 14, 2012 | Social Media
The launch of Google Plus last year was a bit of a washout. While some people were impressed by the exclusive nature of the new invite-only social media platform, many more dismissed it as just another unsuccessful attempt by the Internet giant to jump on the Facebook...
by etodadmin | Feb 14, 2012 | Social Media
As Google begins to roll out its new personalised search results page, basic search and social media look set to overlap. Not everybody however, is happy about the increasingly personal direction in which search results are heading. At the...
by etodadmin | Feb 13, 2012 | Hotel Marketing
Experts have cast a critical eye over a recently published Distribution Channel Analysis study produced by the American Hotel & Lodging Association and STR. The 214 page report is the most extensive examination to date of the use of distribution channels within...
